Cultural fit has become a real buzzword in the recruitment process over the last few years. But, just like with any new trend in recruitment, you’ve got the companies that keep the hype train rolling, and others that just slot it into their “to-do” pile.
The thing is that cultural fit isn’t even a new phenomenon or strategy. We can guarantee that tons of companies have been hiring, at least in part, for cultural matches for decades without even thinking about it. But, what a lot of companies – and particularly those who think hiring with a cultural match in mind is just wishful thinking – don’t realize is how vital cultural fit actually is to a company.
Before we explain why, let’s take a step back.
What even IS cultural fit, anyway?
Keeping it plain and simple: when we talk about cultural fit, we mean how well new employees gel with the company culture and how the business operates. Company culture encompasses a large variety of elements, like leadership style, mission of the company, work environment, values and ethics, to name a few.
So, when we’re asking if a professional would make a good cultural match, what we’re really asking is if he or she will work well and thrive based on how we do business.
Cultural fit is becoming more important to millennial and Gen Z employees, but that’s not the only reason why companies should be looking to hire professionals who fit their workplace culture. The fit factor affects a company in many other ways:
The average cost of replacing an employee is around six months’ worth of their annual salary. That’s not to mention the additional costs that a bad hire leaving may cause, such as morale issues or piling more tasks onto existing employees.
Performance and Engagement
Employees who feel more aligned with a company, its goals, and its culture tend to be happier, more engaged, and more productive at work. According to Gallup, disengaged employees cost companies billions in lost productivity every year. So, hiring for cultural fit helps companies stay profitable, productive, and at the top of their game.
Building a Brand
If your current employees are happy, they’re not only going to attract their talented network, but they’re also going to post about it on social media. 78% of employees who consider themselves a good cultural match say that they have increased respect for the company, which can turn employees into a company’s biggest cheerleaders. Hiring for cultural fit fosters an environment of mutual respect, which can go a long way in how a brand is perceived by customers and potential new hires.
A new platform for cultural assessment
At The Talent Inn, we believe that companies can only thrive when their people do. That’s why we’ve built a platform that helps professionals match with companies that align with their personality types, beliefs, and values. Unlike other recruitment solutions or job boards, we focus on a candidate’s future potential and test their cultural fit when we look to match them with job opportunities. Experience this new way of talent selection!
Ilona and Selvi